Executive – Marketing & Branding (Home Appliances), Bangalore / Hosur

From 1 to 3 year(s) of experience
₹ 5,00,000 - 6,00,000 P.A.

Job Description

Roles and Responsibilities


- 1-3 years in handling Marketing / Branding for consumer products
- Experience in Branding, ATL, BTL Promotions, Advt
- Exposure / Knowledge of online marketing / Amazon / Flipkart marketing preferred


Mpee Kitchenette Pvt Ltd is a well established manufacturer of Kitchen appliances under the brand name Masters (www.themasterstore.com).

They have a factory based at Attibele, Bangalore and their products are sold all over the country - offline and online.

They are now on a major expansion mode and are looking attract bright talent in various functions to join them.


Marketing & Branding Executive is the one who markets the brand to its target customers- both B2B and B2C through various communication channels leading to more customers and higher conversion rates.
  • Implementing the online and offline marketing strategies finalized as per business plan for each customer segment
  • Offline- implementing the marketing strategy finalised for each customer segment like distributor and dealer channel, large format retail, export customers and OEM customers; identifying relevant channels to market to each customer
  • Online- improving the digital presence of the brand on various social media platforms and online portals
  • Coordinating with vendors like graphic designers, digital marketing companies, offline marketing executioners, printers, etc. for the execution of the marketing and branding activities
  • Coordinating with the sales team for the ground level execution of marketing activities
  • Coordinating with vendors like graphic designers, digital marketing agencies, printers, ATL and BTL execution companies, videographers and
  • Maintaining all the relevant data required for marketing, vendor communication and completed designs in an organized manner
  • Increasing the customer database of both B2B clients and B2C consumers and constantly interacting with them through various channels
  • Improving conversion rates for all the online portals where the company is selling


  • Currently working as a Marketing / Branding Executive for a consumer product
  • 1-3 years of experience in running ATL / BTL Campaigns, Marketing initiatives
  • Knowledge / Exposure to online marketing, amazon / flipkart marketing preferred

LOCATION : Bangalore (South)

SALARY : 40,000 per month


UG:Any Graduate

Company Profile

Talent Bee Consulting Pvt. Ltd

Master - Serving Love | Products Which Improve Your Quality of Life – Master Home Appliances (themasterstore.com)
Company Info
View Contact Details+

Contact Company:Talent Bee Consulting Pvt. Ltd



5,00,000 - 6,00,000 P.A.

Role Category:



Brand Management

Employment Type:

Full Time, Permanent