Roles and ResponsibilitiesIDEAL CANDIDATE
- 1-3 years in handling Marketing / Branding for consumer products
- Experience in Branding, ATL, BTL Promotions, Advt
- Exposure / Knowledge of online marketing / Amazon / Flipkart marketing preferred
Mpee Kitchenette Pvt Ltd is a well established manufacturer of Kitchen appliances under the brand name Masters (www.themasterstore.com).
They have a factory based at Attibele, Bangalore and their products are sold all over the country - offline and online.
They are now on a major expansion mode and are looking attract bright talent in various functions to join them.
Marketing & Branding Executive is the one who markets the brand to its target customers- both B2B and B2C through various communication channels leading to more customers and higher conversion rates.
- Implementing the online and offline marketing strategies finalized as per business plan for each customer segment
- Offline- implementing the marketing strategy finalised for each customer segment like distributor and dealer channel, large format retail, export customers and OEM customers; identifying relevant channels to market to each customer
- Online- improving the digital presence of the brand on various social media platforms and online portals
- Coordinating with vendors like graphic designers, digital marketing companies, offline marketing executioners, printers, etc. for the execution of the marketing and branding activities
- Coordinating with the sales team for the ground level execution of marketing activities
- Coordinating with vendors like graphic designers, digital marketing agencies, printers, ATL and BTL execution companies, videographers and
- Maintaining all the relevant data required for marketing, vendor communication and completed designs in an organized manner
- Increasing the customer database of both B2B clients and B2C consumers and constantly interacting with them through various channels
- Improving conversion rates for all the online portals where the company is selling
- Currently working as a Marketing / Branding Executive for a consumer product
- 1-3 years of experience in running ATL / BTL Campaigns, Marketing initiatives
- Knowledge / Exposure to online marketing, amazon / flipkart marketing preferred
LOCATION : Bangalore (South)
SALARY : 40,000 per month
Skills highlighted with ‘‘ are preferred keyskills
Talent Bee Consulting Pvt. Ltd
Master - Serving Love | Products Which Improve Your Quality of Life – Master Home Appliances (themasterstore.com)
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